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Franchise of the Month – Blo Blow Dry Bar

Blo Blow Dry Bar is North America’s original blow dry bar and the largest blow dry bar franchise in the world. Blo transformed beauty norms for women when it launched the “no cuts, no color” concept. Since then Blo has grown to 75 locations around the world and is expanding quickly. Blo’s low-cost, turnkey franchise system delivers a proven concept, a simple business model, intensive training programs, and ongoing support from a head-office team dedicated to the success of its partners. No hair experience is needed to become a Blo franchise owner, making this a great fit for seasoned entrepreneurs, those interested in multiple units and first-time business owners alike.

Their distinctive hot pink branding and taglines such as “You’re Not Cheating On Your Hairdresser” and “Wash. Blo. Go”, Blo’s attracts their clients in a unique way. Franchise owners have seen strong year-over-year growth as this hot category continues to attract customers with convenient, affordable blow outs. Additional revenue streams are provided through a range of Blo Beauty Services (like makeup) which an owner can choose to incorporate, as well as carefully-selected retail products.

blo blow dry bar franchise information

Training:

Expert staff supports the Franchise Partner from the minute they sign the agreement, through Grand Opening, and on a daily basis.

Comprehensive training and coaching programs cover the entire spectrum of the business: site selection & lease negotiation, recruiting & training, marketing & PR, and day-to-day operations. They provide support in everything from locating the ideal location to recruiting and training staff.

Typical owners Day:

  • scheduling for optimum capacity inventory management
  • staff recruitment and training
  • working with Corporate on marketing initiatives
  • ensuring quality of service delivery
  • providing excellent customer service

This business can be run on a semi-absentee basis (approximately 15-20 hours/week) with a manager in place.

Financials:

Cash Investment: $32,000-$84,000
Total Investment: $160,900-$280,500
Franchise Fee: $30,000
Average Number of Employees: 10-20
Veteran Discount: Blo Blow Dry Bar is pleased to offer qualified United States Veterans a 10% discount on the franchise fee.

Where it works:

Communities that have at least 250,000 in population and average household income over $80,000 approx. Larger communities preferred and in larger communities the average household income could be lower – but should be at least $65,000

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